{"id":2970021,"date":"2025-06-24T14:25:27","date_gmt":"2025-06-24T14:25:27","guid":{"rendered":"https:\/\/www.swedtrain.org\/?page_id=2970021"},"modified":"2025-12-19T14:45:42","modified_gmt":"2025-12-19T14:45:42","slug":"fokusgrupper","status":"publish","type":"page","link":"https:\/\/www.swedtrain.org\/en\/fokusgrupper\/","title":{"rendered":"Focus groups"},"content":{"rendered":"<section  class=\"tebab-block-hero alignfull\" style=\"--heading-color: #ffffff;\">\n\n    <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Kommunikation_1920x1080.jpg\" class=\"attachment-landscape size-landscape\" alt=\"\" srcset=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Kommunikation_1920x1080.jpg 1920w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Kommunikation_1920x1080-300x169.jpg 300w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Kommunikation_1920x1080-1024x576.jpg 1024w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Kommunikation_1920x1080-768x432.jpg 768w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Kommunikation_1920x1080-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\n    <div class=\"contained\">\n                <h1 class=\"tebab-block-hero__heading\">\n            Focus groups        <\/h1>\n\n            <\/div>\n<\/section>\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\"><strong>In our focus groups, members are engaged around specific issues that are addressed from both a short-term and long-term perspective. All members are welcome to participate in the meetings.<\/strong><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>The purpose of the focus groups is to develop selected strategic areas with more force. The focus groups add expert knowledge to the association by utilizing the members&#039; expertise and strengthening collaboration between members.<\/p>\n\n\n\n<p>Read about the current focus groups below.<\/p>\n<\/div>\n<\/div>\n\n\n\n<section  class=\"tebab-block-text_columns alignfull\">\n\t<div class=\"contained\">\n\t\t<div class=\"columns\">\n\t\t\t\t\t\t\t<div class=\"column has-image\">\n\t\t\t\t\t \n\t\t\t\t\t\t<div class=\"image\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"324\" src=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Export-jarnvag.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Export-jarnvag.jpg 576w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/Export-jarnvag-300x169.jpg 300w\" sizes=\"auto, (max-width: 576px) 100vw, 576px\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t<h3 class=\"column-title\">Export<\/h3>\n\t\t\t\t\t\t<p class=\"column-text\">The Export Focus Group works to promote member companies&#039; entry into global markets through, for example, training, export trips, collective stands at foreign fairs and international contact points.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"column has-image\">\n\t\t\t\t\t \n\t\t\t\t\t\t<div class=\"image\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/hallbarhet_1920x1080-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/hallbarhet_1920x1080-1024x576.jpg 1024w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/hallbarhet_1920x1080-300x169.jpg 300w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/hallbarhet_1920x1080-768x432.jpg 768w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/hallbarhet_1920x1080-1536x864.jpg 1536w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/hallbarhet_1920x1080.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t<h3 class=\"column-title\">Sustainability<\/h3>\n\t\t\t\t\t\t<p class=\"column-text\">The Sustainability Focus Group works, among other things, to increase political and public knowledge about the climate friendliness and energy efficiency of railways, but also to increase sustainability within the railway industry.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<section  class=\"tebab-block-text_columns alignfull\">\n\t<div class=\"contained\">\n\t\t<div class=\"columns\">\n\t\t\t\t\t\t\t<div class=\"column has-image\">\n\t\t\t\t\t \n\t\t\t\t\t\t<div class=\"image\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"671\" src=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/10\/AdobeStock_578319620-kopiera-1024x671.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/10\/AdobeStock_578319620-kopiera-1024x671.jpg 1024w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/10\/AdobeStock_578319620-kopiera-300x196.jpg 300w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/10\/AdobeStock_578319620-kopiera-768x503.jpg 768w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/10\/AdobeStock_578319620-kopiera-18x12.jpg 18w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/10\/AdobeStock_578319620-kopiera.jpg 1252w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t<h3 class=\"column-title\">Communication<\/h3>\n\t\t\t\t\t\t<p class=\"column-text\">The Communication focus group positions and clarifies the Swedtrain brand and supports Swedtrain&#039;s office with cutting-edge expertise in communication, PR and opinion formation.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"column has-image\">\n\t\t\t\t\t \n\t\t\t\t\t\t<div class=\"image\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/IMG_3166-kopiera-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/IMG_3166-kopiera-1024x576.jpg 1024w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/IMG_3166-kopiera-300x169.jpg 300w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/IMG_3166-kopiera-768x432.jpg 768w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/IMG_3166-kopiera-1536x864.jpg 1536w, https:\/\/www.swedtrain.org\/wp-content\/uploads\/2025\/06\/IMG_3166-kopiera.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"content\">\n\t\t\t\t\t\t<h3 class=\"column-title\">Competence<\/h3>\n\t\t\t\t\t\t<p class=\"column-text\">The Competence Supply Focus Group contributes to increasing the attractiveness of the railway industry and developing future competences for the railway sector. This is done in close collaboration with other actors such as the Railway College and the Railway Industry Cooperation Forum.<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Are you a member and interested in participating?<\/strong><\/h2>\n\n\n\n<p>Committed companies are involved in setting the agenda for Swedtrain&#039;s work! This is where we identify which issues are important to pursue, plan the content and create a basis for the association&#039;s advocacy work. Participants also gain a broad understanding of the issues being addressed and at the same time create valuable networks and exchanges with their colleagues and other actors in the railway industry.<\/p>\n\n\n\n<p>Contact the office, <a href=\"mailto:kansliet@www.swedtrain.org\">kansliet@www.swedtrain.org<\/a>, if you want to know more!<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>","protected":false},"excerpt":{"rendered":"<p>I v\u00e5ra fokusgrupper engageras medlemmarna kring specifika fr\u00e5gor som behandlas b\u00e5de ur ett kortare och l\u00e4ngre perspektiv. Alla medlemmar \u00e4r v\u00e4lkomna att delta i m\u00f6tena. Syftet med fokusgrupperna \u00e4r att med mer kraft utveckla utvalda strategiska omr\u00e5den. Fokusgrupperna tillf\u00f6r expertkunskap till f\u00f6reningen genom att tillvara medlemmarnas kompetens och st\u00e4rker samverkan medlemmerna emellan. L\u00e4s om de [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2970021","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.swedtrain.org\/en\/wp-json\/wp\/v2\/pages\/2970021","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.swedtrain.org\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.swedtrain.org\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.swedtrain.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.swedtrain.org\/en\/wp-json\/wp\/v2\/comments?post=2970021"}],"version-history":[{"count":23,"href":"https:\/\/www.swedtrain.org\/en\/wp-json\/wp\/v2\/pages\/2970021\/revisions"}],"predecessor-version":[{"id":2971693,"href":"https:\/\/www.swedtrain.org\/en\/wp-json\/wp\/v2\/pages\/2970021\/revisions\/2971693"}],"wp:attachment":[{"href":"https:\/\/www.swedtrain.org\/en\/wp-json\/wp\/v2\/media?parent=2970021"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}